Hi Reader, Happy Friday! I got a call back for the interview I had last week. To be honest, I wasn't expecting much because I figured I was too expensive for them (they said on the call that I was at the very top end of their budget), but here we are. I'm also looking forward to some time off the next two weeks. I've been working really hard on client work and The Hello Effect and I really, reallllly could do with a break. We're our own worst enemies when it comes to this right?! Tell me I'm...
9 days ago • 4 min read
Hi Reader, Happy Friday! I had an “interview” this week. My first in a looooong time. Honestly, I nearly didn’t go for it. It came from one of those LinkedIn callouts (y'know the ones. Hundreds of likes, loads of comments, people tagging everyone they’ve ever worked with). But I threw my hat in the ring anyway. Partly because I’d just lost a retainer the week before (timing, eh), and partly because something about this one felt… different. It was UK-based, pretty niche, and I saw it early,...
16 days ago • 6 min read
Hi Reader, Happy Friday! I'm making excellent headway with The Hello Effect. I've put together a short landing page (here) that gives you a bit more info about what to expect and you can get yourself on the waitlist if you're interested (I'll only promote it to the waitlist and you'll get a founding member discount). P.S. This week on Instagram, I shared how you can nurture freelance clients without it feeling icky. Check it out here. And don't forget to give me a follow for regular tips and...
23 days ago • 4 min read
Hi Reader, Happy Friday! I'm currently working on a new programme (tentatively called The Hello Effect) that shows freelancers how to find, connect with, and close great clients without a SINGLE awkward cold DM. I've started recording some of the lessons and it is GOOD, even if I do say so myself. It's the same method I use with my mentees and for my own business, and the one I use in my high-touch visibility + outreach service for entrepreneurs and founders (basically, it works). If you're...
30 days ago • 6 min read
Hi Reader, Happy Friday! A lot of freelancers I speak to lately are in the same phase: they’ve been doing their core service for years, but they’re starting to feel the itch to evolve it. The market shifts, client needs change, and suddenly the thing you built your business around starts to feel like just one piece of a bigger puzzle. This is exactly what I'm going to be talking about today. P.S. This week on Instagram, I shared how I find 140 new freelance leads on LinkedIn every month....
about 1 month ago • 7 min read
Hi Reader, Happy Friday! I'm currently knee deep in renovating my bedroom and office, so I've been covered in paint and dust while doing all my client work this week. Freelancing is great for the freedom it gives me to work around this kind of thing, but sometimes I think it'd just be nice to take a week off to paint, get paid for it, and not think about work at all. Anyone else?! P.S. This week on Instagram, I shared how much I made as a freelancer writer in January. Check it out here. And...
about 1 month ago • 6 min read
Hi Reader, Happy Friday! This week I spoke with a freelancer who couldn't use LinkedIn to promote their freelance business because they had a full-time job. Most of the advice out there is to "get on LinkedIn", start growing a presence there, connect with people, and... profit. So what do you do when that's not an option?! My advice to this freelancer was to get out there and meet people in-person. The industry she was in was PERFECT for this, so our plan is to identify conferences etc she...
about 2 months ago • 7 min read
Hi Reader, Happy Friday! How are you doing this week? I'm in the midst of juggling a busy workload and DIY (EVERYTHING is covered in dust), so I'm trying to find little hacks that help me save time AND still show up. One of those things is repurposing my older LinkedIn posts. I go back into my most popular posts from the past year, pick one that still resonates with me and give it a quick rewrite/tweak a few bits and voila - done. I actually posted one word-for-word the same as it was 8...
about 2 months ago • 5 min read
Hi Reader, Happy Friday! I put together a proposal for a new client this week and I want to share my tips for that, because lemme TELL YOU, my proposals are definitely not corporate or long or anything, but they work. Basically, I include one-sentence that outlines the task (shows the client I understand what they want), then I include 3 tiers (unless the client is very specific with what they want). These tiers include different levels of investment and outputs that correlate to the price....
2 months ago • 8 min read