Hi Reader, Happy Friday! If you're reading this with your first coffee of the day, your third, or maybe something stronger (no judgment here), I hope you're taking a moment to celebrate making it through another week of the freelance rollercoaster. Quick freelance wisdom before we dive in: Remember that your most valuable asset isn't your portfolio or your client list, it's your energy. Protect it fiercely. That means sometimes saying no to projects that drain you, even when the money's good....
14 days ago • 5 min read
Hi Reader, Happy Friday! This week I said no to a project that didn't feel like a good fit. I'd had an enquiry from a lead that had got in touch at the end of last year and were getting back into things. But instead of the original scope, they wanted something a bit different that's slightly out of my wheelhouse and not something I particularly enjoy. I hummed and hawed over it for a good 24 hours before deciding that, no, this is the year I stop taking on work that doesn't make me excited....
28 days ago • 4 min read
Hi Reader, Happy Friday! Just a quick reminder before we dive in today that I'm launching the new version of Workflow Wizard on March 3rd 🎉 It includes all the goodies of V1.0, like the customisable templates, tutorials, and scripts, but it ALSO includes a done-for-you Notion dashboard where you can manage literally every part of your business. We're only launching to the waitlist first, so get yourself on it! Quick tip: if you buy Workflow Wizard v1.0 NOW for £69, you'll be able to upgrade...
about 1 month ago • 5 min read
Hi Reader, Happy Friday! I'm FINALLY starting to get new enquiries rolling in. January is a notoriously slow month for me and my business, but this year it's felt like it's taken a little longer for things to pick back up. My existing clients didn't start dishing out briefs until mid-January and I'm only just starting to get inbound leads. But at least things are looking up. How about you? Just a quick reminder before we dive in today that I'm launching the new version of Workflow Wizard on...
about 2 months ago • 5 min read
Hi Reader, Happy Friday! January was a weird month, wasn't it? I lost one contract in early Jan and a lot of my other clients have been slow to hand over briefs. It all started to pick back up at the end of the month, which it tends to do, but that doesn't stop me from panicking that the gravy train is over 😅 Anyone else?! February is a SHORT old month, so I'll be cramming a lot of work into the next four weeks, PLUS the launch of Workflow Wizard V2.0 (more on that in a bit). Quick tip: if...
about 2 months ago • 5 min read
Hi Reader, Happy Friday! Just a reminder, I'm launching a brand new version of Workflow Wizard NEXT MONTH 🎉 As well as pre-made templates and scripts for onboarding and creating excellent client relationships, this new version also includes a customisable Notion dashboard where you can manage your projects. Lemme tell you, this dashboard has been a GAMECHANGER for my business. I can now track my capacity, monitor where each piece is at in the cycle, and onboard clients all in one place....
2 months ago • 5 min read
Hi Reader, Happy Friday! If you missed the announcement last week, I'm launching a brand new version of Workflow Wizard in February. As well as pre-made templates and scripts for onboarding and creating excellent client relationships, this new version also includes a customisable Notion dashboard where you can manage your projects. Lemme tell you, this dashboard has been a GAMECHANGER for my business. I can now track my capacity, monitor where each piece is at in the cycle, and onboard...
2 months ago • 4 min read
Hi Reader, Happy Friday! I'm fully back in the swing of things now and I've been thinking a lot about the kind of work I want to do this year. A couple of my clients are switching up their strategies in 2025 to include more SME-driven insights and I LOVE this. My favourite part about writing content is getting to the juicy, pithy core. I love untangling the unique perspective and bringing my client's lived experiences to the party. So, that's what I'm going to be focusing on more this year:...
3 months ago • 6 min read
Hi Reader, HAPPY NEW YEAR! I'm still in shock that we're in 2025. Mentally, I'm still in 2022 or thereabouts. Hope you all managed to have a bit of a relax over the break and have had a good start to 2025. But also, if you haven't, that's fine too (more on that later). P.S. This week on Instagram, I shared how I handle flaky clients so I don't get burned. Read all about it here. Here's what I've been up to this week work-wise: 👉 I wrote 2 pieces for clients (including Numeral and Circuit) 👉 I...
3 months ago • 4 min read